Is "Learn More" Still Effective in 2025? Let’s Talk CTAs

[gehagi]

Hi everyone,


I’ve been analyzing call-to-action (CTA) performance across a few landing pages and noticed that “learn more” is still widely used—but is it still effective in 2025? I’m curious how you all are using this phrase in your marketing or website design.

Do you think it still grabs attention, or have you replaced it with more specific alternatives? Also, have any of you tested variations like “find out how,” “see it in action,” or “get the details”?


I’d love to hear what’s working best in your experience.


Thanks in advance for sharing!

[vasewar]

Great topic—“learn more” is definitely still in use, but its effectiveness depends on context. I’ve found it works best when paired with a clear value proposition, like “Learn more about how we cut costs by 30%.” Otherwise, it can feel too passive.
We’ve A/B tested alternatives like “See it in action” and “Get the details”, and in many cases, they performed better especially when the CTA followed a strong benefit statement. These variations feel more engaging and action-driven.

[vasewar]

Hi everyone,


I’ve been analyzing call-to-action (CTA) performance across a few landing pages and noticed that “learn more” is still widely used—but is it still effective in 2025? I’m curious how you all are using this phrase in your marketing or website design.

Do you think it still grabs attention, or have you replaced it with more specific alternatives? Also, have any of you tested variations like “find out how,” “see it in action,” or “get the details”?


I’d love to hear what’s working best in your experience.


Thanks in advance for sharing!

Thanks